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Hitting ROAS Target Utilizing Robyn’s Price range Allocator

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작성자 Grazyna 작성일 23-11-17 19:19 조회 4 댓글 0

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Subsequently, the initial performance is totally different. Under in figure 1 is the one-pager outcome. 1. The whole preliminary spend of 932k is similar as in the last observe, though a distinct mannequin is chosen. Uncooked spend for the same period doesn’t change no matter mannequin selection. The initial whole advertising and marketing ROAS in the primary block is 1.Sixty four that is just the whole response of 1.53M divided by the overall spend of 932k in the last 4 weeks.


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